Copywriting
Nobody reads a long cold email. We write short ones that sound like a person, say one thing, and ask one question.
What we do
We interview you for an hour about the offer, the objections you hear and the words your clients actually use. Then we write a sequence of three emails: a first one that names a specific situation and asks a simple question, and two follow-ups that add one reason each.
The emails are plain text, under a hundred and twenty words, with no images, no links in the first message, and one call to action: a reply. They read like something a real person typed, because that is what gets answers.
What you get
- A three-email sequence, in your language and your tone, with two variants of the first email.
- A written rationale: who it targets, what it promises, why it is worded that way.
- Rewrites between campaigns based on the replies we receive.
What we never write
Mass-mailing language, fake personalisation, invented urgency, or anything comparing you to a named competitor. The emails represent you; they have to be something you would say across a table.
Let's start the conversation.
A fifteen-minute call, no commitment: an honest view of your market and a clear plan, whether we work together or not.
Book a discovery call