Targeting and lists
Half of a campaign's result is decided before the first email is written. We spend that half on the list.
What we do
We start from the offer, not from a database. Which companies have the problem you solve, who inside them feels it, and what would make them reply this month? From those answers we define the segment: sector, size, region, role, and the signals that make a company a good fit right now.
Then we build the list from several sources, deduplicate it, and verify every address. Contacts that cannot be verified do not go in. We also remove existing clients, partners and anyone who asked not to be contacted.
What you get
- A segment definition you have validated, in writing.
- A list of a few hundred to a few thousand contacts, verified and enriched with the fields the emails need.
- A suppression list that grows with every reply, so nobody is contacted twice by mistake.
Why it matters
A precise list means a precise message, and a precise message is what gets replies. It also keeps the volume low, which is what keeps your domains healthy and your company out of the spam folder.
Let's start the conversation.
A fifteen-minute call, no commitment: an honest view of your market and a clear plan, whether we work together or not.
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